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How to Market to Your Luxury Real Estate Clients

Often considered the gold standard in real estate, the luxury real estate market promises...

5 Ways to Improve Real Estate Marketing to Seniors

In 2017, more than 38 percent of homebuyers were over 52 years old, according to the National...

How Real Estate Marketing Works

Michael Hyatt, the bestselling author of Platform and other books on marketing and leadership,...

Realtor Marketing Vs. Realtor Branding

Promotion is a key factor in your success as a real estate professional, helping you to connect...

Creating a Real Estate Marketing Budget

The old adage goes, “You have to spend money to make money”. And marketing expenses are a big...

Homes & Land Blog > Homes & Land Blog


Improving Engagement with Prospects and Nurturing Relationships with Clients: A How-To for Real Estate Professionals

Selling real estate is all about building relationships, both with clients and with those who might become clients. And you have to work all of that…

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Agent Best Practices: A High Level View

Whether you're an old hand in the real estate business or just starting your career as an agent, it's critical to master the fundamentals. Perhaps now…

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How to Master Your Local Real Estate Market

Learning best practices for brand growth in your local real estate market can be challenging. Clients want your time, your advice, and your know-how…

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Social Media Marketing: How to Make the Most of Your Platforms

Fifty-five percent of all buyers go online when they first embark on their home buying journey. When they get there, the gaggle of real estate agents…

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Writing Property Listings That Sell

If half of all homebuyers find their homes on the internet, property listings – and the photographs that go with them – are critical in landing clients…

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How to Market to Your Luxury Real Estate Clients

Often considered the gold standard in real estate, the luxury real estate market promises commissions rivalling some agents’ entire yearly take. Buyers…

Read More

5 Ways to Improve Real Estate Marketing to Seniors

In 2017, more than 38 percent of homebuyers were over 52 years old, according to the National Association of Realtors’ 2018 Home Buyer and Seller…

Read More

Creating a Real Estate Marketing Budget

The old adage goes, “You have to spend money to make money”. And marketing expenses are a big part of the money you need to spend. It's an expense some…

Read More

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Digital Marketing Rules for Agents

Digital marketing works. There’s really no other way to say it. For something that didn’t exist just a few years ago, digital marketing is coming of…

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Home Improvements: Adding Flare to a Builder Grade Home

Purchasing a new home is exciting – and going with a professional builder can often mean more savings for you. Of course, the finished home likely…

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Improving Engagement with Prospects and Nurturing Relationships with Clients: A How-To for Real Estate Professionals

Selling real estate is all about building relationships, both with clients and with those who might become clients. And you have to work all of that…

Read More »

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