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How to Market to Your Luxury Real Estate Clients

Often considered the gold standard in real estate, the luxury real estate market promises...

5 Ways to Improve Real Estate Marketing to Seniors

In 2017, more than 38 percent of homebuyers were over 52 years old, according to the National...

How Real Estate Marketing Works

Michael Hyatt, the bestselling author of Platform and other books on marketing and leadership,...

Realtor Marketing Vs. Realtor Branding

Promotion is a key factor in your success as a real estate professional, helping you to connect...

Creating a Real Estate Marketing Budget

The old adage goes, “You have to spend money to make money”. And marketing expenses are a big...

Homes & Land Blog > Homes & Land Blog


These Words Are Misleading In Real Estate Ads

By Geoff Williams, originally found on Huffington Post 

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Here's What Buyers Need To Know About Closing Costs

By Ann Brenoff, originally posted on Huffington Post 

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Keep These 12 Things in Mind When Choosing a New Town

By Laura Gaskill, Houzz

Where we live affects so much in our lives: the work we find, the friends we have, the activities we enjoy and even our health.…

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6 Questions to Ask Your REALTOR® When Buying a Home

When it comes to buying a home, one of the most important steps you can take is choosing a knowledgeable, professional REALTOR®. From the first meeting…

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5 Kitchen Upgrades You Can Do Yourself

When you walk into your kitchen, are you happy with what you see? Is your kitchen outdated, out-of-style, or just plain boring? Before you shell out…

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Does it Pay to Invest in a Tiny Home?

Tiny houses, single family dwellings of 500 feet or less, have been growing in popularity over the past decade, particularly among retirees looking to…

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Looking to Buy a Home? 3 Ways to Up Your Credit Game

If you’re in the market for a house then you’re in the market for a loan, and the best way to lock down a good interest rate on that loan is to…

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Retro Decorating Ideas that are Making a Comeback

Style is cyclical, and everything old becomes new again through fresh eyes. New generations may embrace what the previous generation rejected. The…

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Negotiate Like a Pro in 4 Steps

Buying a home? These four steps will help you negotiate like a pro!

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5 Tasks to Tackle Before Closing Day

You’ve finally reached the home stretch, and Closing Day is right around the corner! Before taking another step, though, be sure to tackle and complete…

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Digital Marketing Rules for Agents

Digital marketing works. There’s really no other way to say it. For something that didn’t exist just a few years ago, digital marketing is coming of…

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Home Improvements: Adding Flare to a Builder Grade Home

Purchasing a new home is exciting – and going with a professional builder can often mean more savings for you. Of course, the finished home likely…

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Improving Engagement with Prospects and Nurturing Relationships with Clients: A How-To for Real Estate Professionals

Selling real estate is all about building relationships, both with clients and with those who might become clients. And you have to work all of that…

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