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How to Market to Your Luxury Real Estate Clients

Often considered the gold standard in real estate, the luxury real estate market promises...

5 Ways to Improve Real Estate Marketing to Seniors

In 2017, more than 38 percent of homebuyers were over 52 years old, according to the National...

How Real Estate Marketing Works

Michael Hyatt, the bestselling author of Platform and other books on marketing and leadership,...

Realtor Marketing Vs. Realtor Branding

Promotion is a key factor in your success as a real estate professional, helping you to connect...

Creating a Real Estate Marketing Budget

The old adage goes, “You have to spend money to make money”. And marketing expenses are a big...

Homes & Land Blog > Homes & Land Blog


Negotiate Like a Pro in 4 Steps

Buying a home? These four steps will help you negotiate like a pro!

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How Much Homeowners Insurance Do You Need?

Whether you’re a first-time homeowner or a complete veteran, the subject of homeowners insurance can still feel overwhelming. There are many factors to…

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Thinking of Buying a Second Home?

Not everyone is in a position to buy a home rather than rent, and even fewer are in a position to buy a second home as an investment property. As a…

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What Is Title Insurance, and Why Do I Need It?

What is title insurance, and why do you need it?

Do you legally own a home after you’ve bought it? Can you sell it in a year or 20?

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Why You Might Want to Hire a Real Estate Attorney

Why would I hire a real estate attorney?

Whether you are looking at real estate for sale or thinking about selling a property, one of the most…

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Zoning Explained

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Why and When Do You Need a Building Permit?

You don't always need a building permit when embarking on a home improvement project, especially if it could be described as a “cosmetic” change. It's…

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Digital Marketing Rules for Agents

Digital marketing works. There’s really no other way to say it. For something that didn’t exist just a few years ago, digital marketing is coming of…

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Home Improvements: Adding Flare to a Builder Grade Home

Purchasing a new home is exciting – and going with a professional builder can often mean more savings for you. Of course, the finished home likely…

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Improving Engagement with Prospects and Nurturing Relationships with Clients: A How-To for Real Estate Professionals

Selling real estate is all about building relationships, both with clients and with those who might become clients. And you have to work all of that…

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