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How to Market to Your Luxury Real Estate Clients

Often considered the gold standard in real estate, the luxury real estate market promises...

5 Ways to Improve Real Estate Marketing to Seniors

In 2017, more than 38 percent of homebuyers were over 52 years old, according to the National...

How Real Estate Marketing Works

Michael Hyatt, the bestselling author of Platform and other books on marketing and leadership,...

Realtor Marketing Vs. Realtor Branding

Promotion is a key factor in your success as a real estate professional, helping you to connect...

Creating a Real Estate Marketing Budget

The old adage goes, “You have to spend money to make money”. And marketing expenses are a big...

Homes & Land Blog > Homes & Land Blog


Lease-Option Deals And Income Taxes

Unlike traditional rent or purchase agreements, the lease-option deal offers investors and tenants little in the way of obvious tax benefits. How do…

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How lease option deals affect income taxes

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The Cons of Rent to Own

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Real Estate Investing and Leasing Options

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Lease Option Deals 101

What are the basics of lease option deals?

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The Pros of Rent to Own Housing

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Are Repairs Covered in the Terms of the Lease?

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Rating Your Rental Options

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Renting 101: Basic Information for First-Time Renters

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Home Improvements: Adding Flare to a Builder Grade Home

Purchasing a new home is exciting – and going with a professional builder can often mean more savings for you. Of course, the finished home likely…

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Improving Engagement with Prospects and Nurturing Relationships with Clients: A How-To for Real Estate Professionals

Selling real estate is all about building relationships, both with clients and with those who might become clients. And you have to work all of that…

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