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How to Market to Your Luxury Real Estate Clients

Often considered the gold standard in real estate, the luxury real estate market promises...

5 Ways to Improve Real Estate Marketing to Seniors

In 2017, more than 38 percent of homebuyers were over 52 years old, according to the National...

How Real Estate Marketing Works

Michael Hyatt, the bestselling author of Platform and other books on marketing and leadership,...

Realtor Marketing Vs. Realtor Branding

Promotion is a key factor in your success as a real estate professional, helping you to connect...

Creating a Real Estate Marketing Budget

The old adage goes, “You have to spend money to make money”. And marketing expenses are a big...

Homes & Land Blog > Homes & Land Blog


Does it Pay to Invest in a Tiny Home?

Tiny houses, single family dwellings of 500 feet or less, have been growing in popularity over the past decade, particularly among retirees looking to…

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Looking to Buy a Home? 3 Ways to Up Your Credit Game

If you’re in the market for a house then you’re in the market for a loan, and the best way to lock down a good interest rate on that loan is to…

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The Scoop on Zero Down Payment Mortgages

For millions of Americans, the idea of saving upwards of 20% for a down payment on a traditional mortgage seems impossible. After spending hundreds or…

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How Important is Your Credit Score When Getting a Home Loan?

You are ready to apply for a home loan and make your dreams a reality. You have a great job, little debt, and a wonderful future ahead of you. Perhaps…

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Where to Get a Mortgage - Online, Broker or Elsewhere?

Many of us shudder at the thought of money talk, especially when it comes to the thought of how to finance a major life purchase such as a house.…

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Mortgage Escrow Explained

How does mortgage escrow work?

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Refinancing 101

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Lease Option Deals 101

What are the basics of lease option deals?

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Digital Marketing Rules for Agents

Digital marketing works. There’s really no other way to say it. For something that didn’t exist just a few years ago, digital marketing is coming of…

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Home Improvements: Adding Flare to a Builder Grade Home

Purchasing a new home is exciting – and going with a professional builder can often mean more savings for you. Of course, the finished home likely…

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Improving Engagement with Prospects and Nurturing Relationships with Clients: A How-To for Real Estate Professionals

Selling real estate is all about building relationships, both with clients and with those who might become clients. And you have to work all of that…

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