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How to Market to Your Luxury Real Estate Clients

Often considered the gold standard in real estate, the luxury real estate market promises...

5 Ways to Improve Real Estate Marketing to Seniors

In 2017, more than 38 percent of homebuyers were over 52 years old, according to the National...

How Real Estate Marketing Works

Michael Hyatt, the bestselling author of Platform and other books on marketing and leadership,...

Realtor Marketing Vs. Realtor Branding

Promotion is a key factor in your success as a real estate professional, helping you to connect...

Creating a Real Estate Marketing Budget

The old adage goes, “You have to spend money to make money”. And marketing expenses are a big...

Homes & Land Blog > Homes & Land Blog


2018 Guide: Taking The Work Out Of Short-Term Rentals

Collateral Expenses

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Rental Evictions: What You Need to Know

Author: David Pruitt, REALTOR at Zenith Real Estate Services Inc.  

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Do You Want To Break Your Lease? Read This First.

Most people sign a lease with the intent to fulfill its term. What happens if you are already in a lease and prior to its maturity you want to exit the…

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Thinking About Renting Before Buying? Read This First

For most of us, renting a place to live is a big decision and entering a rental agreement marks an important step in the creation of a contractual…

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Make Passive Income by Renting Your Vacation Home: What to Know

By Megan Wild, Author of Your Wild Home 

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Five Tips for Renting Out Your Home

Renting out a property can be a rewarding and profitable experience, but may be difficult if the right steps are not taken. Renting out your property…

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Decorating a Rental Home Or Apartment

As a renter, you are limited in the types of decorating changes you can make to spruce up a space. But sometimes it takes more than pictures and…

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Lease-Option Deals And Income Taxes

Unlike traditional rent or purchase agreements, the lease-option deal offers investors and tenants little in the way of obvious tax benefits. How do…

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The Cons of Rent to Own

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Rent to Own: Common Terms and Obligations

With a lease-option or rent to own contract, you may be able to move into the new home of your choice right away, even if it will be months or years…

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Digital Marketing Rules for Agents

Digital marketing works. There’s really no other way to say it. For something that didn’t exist just a few years ago, digital marketing is coming of…

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Home Improvements: Adding Flare to a Builder Grade Home

Purchasing a new home is exciting – and going with a professional builder can often mean more savings for you. Of course, the finished home likely…

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Improving Engagement with Prospects and Nurturing Relationships with Clients: A How-To for Real Estate Professionals

Selling real estate is all about building relationships, both with clients and with those who might become clients. And you have to work all of that…

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