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How to Market to Your Luxury Real Estate Clients

Often considered the gold standard in real estate, the luxury real estate market promises...

5 Ways to Improve Real Estate Marketing to Seniors

In 2017, more than 38 percent of homebuyers were over 52 years old, according to the National...

How Real Estate Marketing Works

Michael Hyatt, the bestselling author of Platform and other books on marketing and leadership,...

Realtor Marketing Vs. Realtor Branding

Promotion is a key factor in your success as a real estate professional, helping you to connect...

Creating a Real Estate Marketing Budget

The old adage goes, “You have to spend money to make money”. And marketing expenses are a big...

Homes & Land Blog > Homes & Land Blog


5 Roof Protection Pitfalls - Video

These enemies of a roof can take a toll on your housetop

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Roof Types, Materials and tips - Infographic

Roof Types, Vocabulary and Things You Should Know

When replacing an old roof or building a house from scratch, you may quickly find yourself confused…

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Choosing the Right Shingles for Your Home

On the Roof: Materials, Design and Construction

Choosing the right shingles; you may not admire a roofline as much as, say, granite countertops, but…

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Simple Tips for Choosing the Perfect Skylight

Let the Light Shine In

Whether you're building a new home, or recently renovated your roof, perhaps it’s time to splurge on a skylight. Knowing what…

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Digital Marketing Rules for Agents

Digital marketing works. There’s really no other way to say it. For something that didn’t exist just a few years ago, digital marketing is coming of…

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Home Improvements: Adding Flare to a Builder Grade Home

Purchasing a new home is exciting – and going with a professional builder can often mean more savings for you. Of course, the finished home likely…

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Improving Engagement with Prospects and Nurturing Relationships with Clients: A How-To for Real Estate Professionals

Selling real estate is all about building relationships, both with clients and with those who might become clients. And you have to work all of that…

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