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How to Market to Your Luxury Real Estate Clients

Often considered the gold standard in real estate, the luxury real estate market promises...

5 Ways to Improve Real Estate Marketing to Seniors

In 2017, more than 38 percent of homebuyers were over 52 years old, according to the National...

How Real Estate Marketing Works

Michael Hyatt, the bestselling author of Platform and other books on marketing and leadership,...

Realtor Marketing Vs. Realtor Branding

Promotion is a key factor in your success as a real estate professional, helping you to connect...

Creating a Real Estate Marketing Budget

The old adage goes, “You have to spend money to make money”. And marketing expenses are a big...

Homes & Land Blog > Homes & Land Blog


Tour Smart With a Home Viewing Checklist

Advice on Getting the Most from an Open House or Home Showing

You’ve made an appointment to see a house or a few, but what should you look for during a…

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Why You Might Want to Hire a Real Estate Attorney

Why would I hire a real estate attorney?

Whether you are looking at real estate for sale or thinking about selling a property, one of the most…

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5 Practical Tips for Pool Owners

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7 Tips for Exterior Home Colors

Make your house look like a million dollars

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5 Carpet Trends

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4 Tips For Selling in a Down Market

If you want to — or need to — sell your home in a down market, consider these tips to keep you from suffering depression:

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Should I Buy Land? Take a Few Tips..

Many people are deciding to move out of the city limits and toward more rural areas to either buy a house or to buy land. There are many reasons to…

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Finance Tips for the Self-Employed

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Essential Tips for the Self-Employed Home Buyer

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Top Tips For Homebuyers

Ok, you are ready to buy a house.  Knowing where to start and what to do is very important to having fun house-hunting!

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Digital Marketing Rules for Agents

Digital marketing works. There’s really no other way to say it. For something that didn’t exist just a few years ago, digital marketing is coming of…

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Home Improvements: Adding Flare to a Builder Grade Home

Purchasing a new home is exciting – and going with a professional builder can often mean more savings for you. Of course, the finished home likely…

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Improving Engagement with Prospects and Nurturing Relationships with Clients: A How-To for Real Estate Professionals

Selling real estate is all about building relationships, both with clients and with those who might become clients. And you have to work all of that…

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